Beginning Programming with Python For Dummies

• Author: John Paul Mueller
• Language: English
• Publisher: For Dummies; 1 edition (September 22, 2014)
• Pages: 408
• Size:  10 MB
• Format: pdf
• ISBN: 978-1118891452

Learn to:

• Speak the language of Python and understand its syntax
• Use Python to build programs and simplify development
• Work with Python building blocks, strings, dictionaries, and sets
• Grasp the basics of procedural and object-oriented programming

Make sense of Python—and get in the programming game
Get started with the dynamic and powerful Python programming language—even if you’ve never written a line of code! Drawing on his vast programming experience, expert author John Paul Mueller guides you step-by-step through the syntax and logic of Python to get you started with programming, and provides plenty of real-world examples along the way.
Speak your computer’s language — discover how programming is a form of communication, understand why Python is so cool, and write your first application

• Start talking the talk — find out how to store and modify information, control how Python views data, make simple decisions using the “if” statement, and process data using the “for” statement
• Perusing in Python — get the lowdown on interacting with modules, working with strings, managing lists, creating and using classes, and collecting all sorts of data
• The sky’s the limit — take your skills to the next level and start performing advanced tasks like storing data in files and sending an e-mail
• Be a Python pro — find amazing programming resources, ways to make a living with Python, cool programming tools, and more

Open the book and find:

• How Python compares to other programming languages
• Plain-English explanations of how Python works
• Useful Python applications
• Guidance on interacting with Python
• Ways to create and use functions
• Tips for dealing with errors
• How to perform advanced tasks
• Where to go for further resources
• Ten libraries you need to know about

Project Management Checklists For Dummies

• Author: Nick Graham
• Language: English
• Publisher: For Dummies; 1 edition (November 24, 2014)
• Pages: 304
• Size:  3 MB
• Format: pdf
• ISBN: 978-1118931431

Learn to:

• Develop projects with confidence
• Use checklists and self-check questions to save time in your projects
• Make sure all key actions and steps are carried out
• Complete vital project documents (with handy templates)

Your ready-made tool for project management success
Want to become a master of planning, organizing, motivating and controlling resources to meet your goals? Packed with handy checklists, this easy-to-use guide takes the pain out of project management, showing you step by step how to use rigorous self-check questions to save significant time – and headaches – in managing your projects effectively.

• Got projects? Check! – get expert guidance and find out how to use checklists in line with best practices and the ISO standard
• Sketch it out – get lots of checklists that will help you think a project through, from identifying the benefits and justification of the potential project to who should do what if the project goes ahead
• It’s a plan – use handy checklists and templates to develop the range of plans you’ll need in your project: resource, risk, quality, communications, stakeholder and procurement
• Be in control – discover helpful checklists for keeping control of your project through every stage of its lifecycle
• Master the miscellany – take over someone else’s project partway through or audit someone else’s project with ease and confidence

Open the book and find:

• How to use checklists and templates in projects
• The best way to kick off a project
• Checklists and templates for planning
• The importance of roles and responsibilities
• Time-tested project management techniques worth knowing
• Ten convincing reasons to use a method

MATLAB For Dummies

• Author: Jim Sizemore, John Paul Mueller
• Language: English
• Publisher: For Dummies; 2 edition (November 10, 2014)
• Pages: 432
• Size:  8 MB
• Format: pdf
• ISBN: 978-1118820100

Learn to:

• Work with this high-level language and problem-solving environment
• Use MATLAB to analyze data, develop algorithms, and create models
• Develop numerical computations and plots
• Automate your work with scripts

A complete and easy-to-use guide to the popular MATLAB software toolIf you’re working in a STEM field, chances are you need to know MATLAB. Get up and running with MATLAB in a flash with this comprehensive, yet easy-to-use guide to one of the most popular computational tools on the market! Explore the software’s functionality and navigation as well as its extensive math functions, find out how to use advanced features, and much more!

• Dive right in — find out the basics of MATLAB, important knowledge on how to use it, and how to interact with this popular tool
• Manipulate data — get into the meat and potatoes of MATLAB by working with vectors, matrices, and higher dimensions
• Get streamlined — automate your work with scripts, expand on MATLAB’s built-in functions, and dive into conditional statements
• The sum of its parts — discover the practical parts of MATLAB, including details on saving, importing, exporting, printing, and publishing
• MATLAB applications — explore the specific MATLAB applications, solve equations and find roots, and get into linear algebra, calculus, and more
• Displaying the results — use MATLAB’s extensive collection of plots to see the results of your computations and present them in reports that communicate your ideas to others

Open the book and find:

• How MATLAB is used in STEM fields
• What you need to get started using MATLAB
• How to work with math syntax and MATLAB
• Tricks to starting, storing, and saving files
• Details on plotting data with 2D and 3D data
• Tips on automating your work in MATLAB
• Everything you need to know about control structures
• How to recover from the most common mistakes

Social Media Marketing For Dummies

• Author: Shiv Singh, Stephanie Diamond
• Language: English
• Publisher: For Dummies; 3 edition (December 15, 2014)
• Pages: 432
• Size:  18 MB
• Format: pdf
• ISBN: 978-1118985533

Learn to:

• Grasp the latest trends in social media marketing
• Build and launch a campaign for a small or large business
• Find your unique voice in social media marketing
• Take advantage of fast and cost-friendly ways to reach youraudience

Your guide to making waves in social media marketing
Social media marketing is a fast, affordable, and effective wayto reach your customers — but it’s competitive andalways evolving. This friendly guide distills the core concepts,trends, and recommendations down to bite-sized nuggets, giving youexpert and approachable guidance on using social media to maintainyour rep as a marketing maven.

• Talk the talk — get to know your social media marketingcompetitors, develop your unique social media voice, and launchsuccessful campaigns
• Find your place — explore social media marketingstrategies for established sites like Facebook®,Twitter®, and YouTube® as well ason new and emerging sites
• Everything old is new again — practice social mediamarketing on your website, become an authentic and engagedadvertiser, build a mobile campaign, and make the move towardreal-time marketing
• More bang for your buck — understand how social mediamarketing is a highly effective way to make the most of low-cost,timely online initiatives that resonate with customers and makeyour brand viable in a saturated market

Open the book and find:

• How to get into the social media frame of mind
• Tips for developing a content and distribution strategy
• Why you shouldn’t forget about Pinterest and Tumblr
• Strategies for marketing via niche networks and onlinecommunities
• How to apply metrics to the social media realm
• The lowdown on social media governance
• Top social media tools you shouldn’t be without
• Must-read social media marketing blogs

Digital SLR Cameras and Photography For Dummies

• Author: David D. Busch
• Language: English
• Publisher: For Dummies; 5 edition (October 13, 2014)
• Pages: 352
• Size:  9 MB
• Format: pdf
• ISBN: 978-1118951293

Learn to:

• Buy the right dSLR for your needs
• Take control of your camera’s exposure settings for better pictures
• Choose the right lens for your photo shoot

The perennial dSLR bestseller—now with more photography  tips
This bestselling guide covers the latest technologies and techniques that will help you snap digital photos like a pro. Written in plain English and illustrated with full-color photos, this hands-on, friendly guide makes it easy to take your dSLR photography skills to the next level.

• dSLR power! — find out why digital SLRs beat the pants off both film and digital point-and-shoot cameras
• Get the gear — discover tripods, flashes, mobile apps, and other accessories that take your dSLR to next level
• Put it all together — combine your new knowledge of your camera, lighting, and exposure for better portraits, sports, and nature shots
• Shutter at the thought — learn how to continue the creative process with expert tips on using the latest image editing software

Open the book and find:

• The ways a dSLR improves your photos
• Different ways to work with lenses
• The lowdown on external flash and lighting
• Expert secrets on exposure
• Composition tips for portraiture, individuals, and group shots
• How to fix murky photos, correct colors, and remove spots
• Tips on improving your photos after the shot
• Ten places to share your digital photos

Oracle 12c For Dummies

• Author: Chris Ruel, Wessler
• Language: English
• Publisher: For Dummies; 1 edition (November 18, 2013)
• Pages: 432
• Size:  33 MB
• Format: pdf
• ISBN: 978-1118745311

Learn to:

• Design, install, and configure your Oracle 12c software stack
• Tune and maintain your database for optimal performance
• Protect, back up, and recover your valuable data
• Manage your database better and more easily than ever before

Discover the power of Oracle and build, manage, and maintain an Oracle database
If implementing and managing an Oracle database is part of your job (or the job you want!), this book is what you need. You'll see why Oracle is the enterprise database of choice, understand its architecture, and learn to create, implement, and fine-tune an Oracle database. Then you'll learn to secure it, build a backup plan, and keep it running.

• Database essentials — set up, deploy, and manage an Oracle12c database and learn what to expect as an Oracle database administrator
• Cloudy is clear — plug into the cloud; your Oracle 12cdatabase is designed for cloud hosting
• Data is big — use Oracle's newest features to organize, analyze, and capitalize on existing data so you can get more from your big data
• Fine-tune for perfection — learn to tune and maintain your database for optimal performance
• Safety first — utilize the latest security features that ensure data privacy
• Keeping it happy — make a checklist of database maintenance duties and police it appropriately
• Wait, there's more — understand the architecture of Oracle Multitenant, a new feature that lets you consolidate multiple databases in the cloud

Open the book and find:

• Why database architecture is important
• How to prepare for deployment
• Everything you need to know about the Oracle environment
• Advice on using the database configuration assistant
• Some SQL basics
• Database tune-up tips
• How to handle authentication
• Valuable troubleshooting advice

Facebook Marketing All-in-One For Dummies

• Author: Andrea Vahl, John Haydon, Jan Zimmerman
• Language: English
• Publisher: For Dummies; 3 edition (August 18, 2014)
• Pages: 792
• Size:  28 MB
• Format: pdf
• ISBN: 978-1118816189

9 BOOKS IN 1

• Joining the Facebook Marketing Revolution
• Claiming Your Presence on Facebook
• Adding the Basics
• Building, Engaging, Retaining, and Selling
• Understanding Facebook Applications
• Making Facebook Come Alive
• Facebook Advertising
• Advanced Facebook Marketing Tactics
• Measuring, Monitoring, and Analyzing

Make a splash with the latest Facebook marketing strategies
Looking to promote yourself, your goods, or your services on Facebook? You’ve come to the right place! Inside, nine mini books cover the essentials, giving you step-by-step guidance on creating a successful Facebook marketing campaign, from setting upa fan page to analyzing results—and everything in between. Get ready to watch your business grow!

• Facebook Marketing 101 — define your ideal audience, identify demographics, determine your goals, set a budget, and create a killer Facebook marketing plan
• Make your presence known — set up your new business Page, arrange what your visitors can see, and use your personal Profile to support your business
• If you build it… — find out how to build visibility for your Page, engage and retain your community, and expand your e-commerce products and services
• There’s an app for that — customize your Page with Facebook apps, use iFrame apps to create custom tabs, and safely use third-party applications
• It’s a mad, ad world — discover how to create click-worthy Facebook ads, and get the know-how to test, measure, and modify your ads to get better results

Open the book and find:

• How to import your blog posts into your Facebook Page
• Instructions on connecting your Page to Twitter
• Tips and strategies for choosing a profile pic and cover photo
• Ways to use life events to support your business
• How to use events and contests to bring your Page to life
• Guidance on analyzing your marketing efforts
• Examples and case studies that illustrate best practices